Melnicom Ltd ("Melnicom", "we", "us", "our"), an Israeli company registered under number 514130657 at 3 Habsamim Road, Ganey Tikva, Israel, operates this website (melnicom.co.il, melnicom.com) and the Tlyck platform and all of its sites, including tlyck.com, robots.tlyck.com, pa.tlyck.com, focus.tlyck.com and coach.tlyck.com.
This Privacy Policy applies to every one of those sites, to every Tlyck product offered through them, and to all SMS text messaging programs operated by Melnicom Ltd (see section 4). It explains what personal data we collect, how we use it, and your rights under Israeli privacy law and applicable international standards.
1. Data We Collect
| Category | What it includes | How we get it |
|---|---|---|
| Account data | Name, email address, company name, phone number | You provide it when you sign up |
| Mobile number & SMS consent | Your mobile number, the opt-in you gave us, the exact consent wording shown to you, a timestamp, and your opt-out status | You provide it on our web sign-up form, or by texting our number. Retained to honour STOP requests and as a record of consent. Never shared with or sold to third parties or affiliates for marketing or promotional purposes. |
| Message content | Messages exchanged with your assistant over any channel — SMS, WhatsApp, Telegram, email or voice | Processed in-flight to produce responses; not retained beyond operational logs |
| Authentication data | OAuth tokens, one-time sign-in codes (not stored after use) | Authentication flow |
| Payment data | Transaction ID, amount, purchase date | Our payment processor — we never store raw card details |
| Usage & telemetry | Request counts, token consumption, response latency | Collected automatically as the service runs |
| Technical data | IP address, browser type, referring URL | Collected automatically on each request |
2. How We Use Your Data
- Service delivery: to run the product you signed up for and to send and receive the messages you asked for.
- Support: to answer your questions and resolve problems you report.
- Billing: to process payments and issue invoices.
- Safety and security: to detect abuse, fraud and unauthorised access.
- Service improvement: aggregated, anonymised analytics only.
We do not sell your personal data. We do not use your data for advertising or profiling, and we do not use your message content to train, fine-tune or evaluate any AI or machine-learning model — neither ours nor any third party's.
3. Data Sharing and Third Parties
We share limited data with the following service providers, solely to operate the service, and never for their own marketing purposes:
- Twilio — to send and receive SMS, WhatsApp and voice messages on your behalf.
- AI inference providers — Anthropic, Google and DeepSeek, only in the context of fulfilling your request, under API terms that prohibit using customer inputs or outputs for model training.
- Payment processors — to take payment and issue receipts.
- Hosting infrastructure — servers operated by us in EU data centres.
- Email delivery — to send transactional email such as sign-in links and receipts.
We do not share your data with anyone else, and we never sell it. Mobile numbers and SMS consent records are excluded from all sharing, in every category above.
4. SMS / Text Messaging Programs
Melnicom Ltd operates the following SMS programs in the United States. Each program is separate: enrolling in one does not enrol you in another, and each has its own number and its own opt-in.
| Program | Sending number | Where you opt in | How you opt in |
|---|---|---|---|
| Tlyck Assistant a paid personal assistant service |
+1 928 272 0847 | pa.tlyck.com | You enter your own mobile number in a web form at sign-up and give express written consent by ticking a box that is not pre-checked. |
| Tlyck Focus a paid focus and pacing assistant |
+1 908 417 5046 | focus.tlyck.com | You text us first, or enter your own mobile number in a web form at sign-up and give express written consent. |
Consent
We only send you text messages after you have given express consent, in one of the ways described above, for that specific program. We never enrol a number other than the one the subscriber provided for themselves, and we never use purchased, rented or third-party contact lists. The consent wording shown to you, and the time you accepted it, are stored with your record.
What we send
Messages are one-to-one and conversational: reminders, calendar and task updates, answers to questions you text in, and messages you explicitly ask your assistant to send on your behalf. Message frequency varies and depends on how you use the service. We do not send marketing or promotional text messages.
Costs
Message and data rates may apply. Your mobile carrier's standard rates for text messages apply to messages you send to us and receive from us. Carriers are not liable for delayed or undelivered messages.
Opting out and getting help
You can opt out at any time by replying STOP to any message from the program's number. We will send one confirmation message and then stop. Reply HELP for help, or contact us at support@tlyck.com. Opting out of one program does not opt you out of another; reply STOP to each number you wish to stop.
5. Data Retention
We retain account information for as long as your account is active and for up to 12 months after closure, unless a longer period is required by law. SMS consent and opt-out records are retained for as long as required to honour your choices and to evidence consent. Operational logs are rotated within 30 days. Aggregated usage statistics may be retained indefinitely in anonymous form.
6. Cookies and Tracking
Our application sites use a single encrypted, HTTP-only session cookie to keep you signed in. It is strictly necessary and does not require consent under applicable law.
7. Your Rights
Under the Israeli Privacy Protection Law 5741-1981 and related regulations, and where applicable under the GDPR and US state privacy laws, you have the right to access the personal data we hold about you, to correct it, to request its deletion (subject to legal retention requirements), to withdraw consent at any time, and to receive a copy of your data in a portable format. To exercise any of these rights, email david@melnicom.com.
8. Security
Data is transmitted over TLS, access tokens are stored encrypted, and access to production systems is restricted to authorised personnel over a private network.
9. Children
Our services are not directed at children under 16, and we do not knowingly collect their personal data.
10. Changes to This Policy
We may update this policy from time to time. The "last updated" date at the top of this page always reflects the current version. Material changes affecting SMS programs will be communicated to affected subscribers.
11. Contact
Melnicom Ltd, Company No. 514130657
3 Habsamim Road, Ganey Tikva, Israel
Email: david@melnicom.com ·
Support: support@tlyck.com